What is variable data printing?
Variable data printing also known as variable data label printing is a system that allows you to customise the graphics on your product labels without the need to change the equipment. The required data is compiled into a sheet in an order which helps the press print each variation in a sequence.
How does variable data printing work?
An advanced variable data printer uses the CRM’s customer prospects to fetch the data from the sheet, which is then used to create tailor-made content for printing. Variable data printing and inspection also ensure the accuracy and quality of prints on labels and cartons. In addition, variable data printing and inspection plays an important role in ensuring that personalized content is precisely printed on labels and cartoons, which can enhance the quality and delicacy of the printing process.
Types of variable data printing?
- Written texts such as addresses, names, etc.
- Numbers like Zip codes, dates etc.
- Images and visual graphics
- QR Codes
- Bar codes
- Serial number
- Asset number
The demand for 1d and 2d Code print services has been increasing for quite some time now. As duplication increases, manufacturing companies are trying to find newer & more reliable ways to add security features to their products. As a result, Variable Code printing on the packaging material such as labels & cartons can also help greatly in increasing the overall security of the product itself.
Our 1d and 2d code print and verify service take into consideration that variable Codes are not human readable & as each label / carton should have a unique code only, it is a job that needs to be executed with care & accuracy. The customer provides the Variable QR code printing company with a list of unique 1D barcodes or 2D codes. Also, our 2D code print and verify service ensures that each label / carton receives a unique and comprehensible code, which can easily eliminate the risk of potential errors or customer complaints. We are capable of accurately printing the provided list of 1D barcodes or 2D codes, with the use of a TIJ (Thermal Inkjet Printer), guaranteeing the utmost care and accuracy in the variable data printing process. If any of the labels / cartons does not have a code or gets 2 codes or any code is not readable, the customer may complain.